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Using the SiriusDecisions PMM Model Brief

June 19, 2017

Increase the likelihood of product success with the PMM Model.

Review the four types of benefits that an organization can expect to receive from implementing the SiriusDecisions PMM Model.

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Customer Interviewing Best Practices Brief
Customer Interviewing Best Practices Brief

Acquire a deep understanding of your buyers, customers and users.

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The State of B-to-B Innovation and GTM Capabilities Brief
The State of B-to-B Innovation and GTM Capabilities Brief

Review the findings of a recent SiriusDecisions capability gap analysis on b-to-b go-to-market processes.