Channel Marketing: Planning Guide 2020

August 30, 2016

One thing that can be learned from the past and present of b-to-b is that the future is about working together. Channel marketing leaders are constantly challenged to align suppliers and partners and apply innovative techniques to deliver value and enhance the experience of partners as well as customers. In this guide, we describe five planning assumptions that channel marketing leaders should incorporate into their planning for 2020.

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Channel Sales Planning Assumptions Guide 2020
Channel Sales Planning Assumptions Guide 2020

In this guide, we describe the four planning assumptions that channel sales leaders should incorporate into...

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Chief Marketing Officers: Planning Guide 2020
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