The Keys to the Content Kingdom: Unlocking Your Content's Potential with Metadata, Taxonomy and Semantic AI Webcast Replay

July 23, 2019

Metadata and taxonomy are the building blocks of successful content strategy, content management and digital activation. They are also essential to understanding audience needs, personalizing the customer experience and deriving meaningful insights from content analytics. Yet for too many organizations, tagging and taxonomy strategy are still huge content operations gaps. In this webcast, you will learn b-to-b taxonomy best practices that will improve content findability, reuse and automation by combining traditional asset management processes with AI and semantic analysis.

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Intro to B-to-B Marketing: Building a Strong Foundation Webcast Replay
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The Essential Secrets of Talking to Executives (and Getting What you Want) Webcast Replay
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