Planning Assumptions for 2018: Brand and Communications Webcast Replay

September 26, 2017

B-to-b communications functions encompass many specialty roles, including branding, influencer relations, social media and corporate messaging. Each role must possess the skills, process structure and discipline to achieve its individual goals, but also must collaborate and coordinate their efforts.


In this replay, I outline six planning assumptions to help brand and communications leaders make informed decisions when creating their marketing plans for 2018.

Previous Article
Planning Assumptions for 2018: Product Management Webcast Replay
Planning Assumptions for 2018: Product Management Webcast Replay

In this Webcast, I share trends across six priorities that will affect product management teams in 2018.

Next Item
Planning Assumptions for 2018: Account-Based Marketing Webcast Replay
Planning Assumptions for 2018: Account-Based Marketing Webcast Replay

Explore five priorities that organizations need to shape their ABM efforts in 2018.

×

Download Now

First Name
Last Name
Business Phone
Job Title
Industry
Company Name
Company Address
City - optional
State - optional
Zip/Postal Code - optional
Country
!
Thank you!
Error - something went wrong!