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The SiriusDecisions Transformation Model

March 2, 2018

Marketing executives stand up or streamline internal process development and align the revenue engine to support a business transformation. The SiriusDecisions Transformation Model enables this work by providing a best-in-class workflow for depicting the activities, key deliverables and decision gates required to mitigate risk and maximize success for organizational transformation initiatives.

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The SiriusDecisions Demand Waterfall® Overview
The SiriusDecisions Demand Waterfall® Overview

Best-in-class demand marketing leaders build and optimize aligned demand management processes to increase m...

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The SiriusDecisions Eight Cs of Effective Organizational Design
The SiriusDecisions Eight Cs of Effective Organizational Design

The SiriusDecisions Eight Cs of Effective Organizational Design supports their efforts by providing a syste...