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The SiriusDecisions Employee Lifecycle Framework

March 2, 2016

Brand and communications leaders engage potential and existing employees through employee and executive communications programs in order to manifest and amplify the brand values in support of business objectives. The SiriusDecisions Employee Lifecycle Framework was created to aid in their efforts by providing a four-phase approach to attracting, informing and engaging employees to drive higher productivity, engagement and advocacy.

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The SiriusDecisions Product Marketing and Management Model
The SiriusDecisions Product Marketing and Management Model

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