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The SiriusDecisions Attribute-Based Sales Process

November 30, 2017

Sales operations leaders develop, deploy and manage sales processes and technology that reduce administrative time, improve data quality and streamline customer engagement. The SiriusDecisions Attribute-Based Sales Process supports these efforts by helping to create ideal sales stages by mapping the buyer’s journey to internal sales processes. This next-generation process delivers benefits to product, marketing and sales, but only when specific operational considerations are recognized.

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The SiriusDecisions Marketing Planning Process
The SiriusDecisions Marketing Planning Process

Facilitate a best-in-class marketing planning process that includes aligning with business objectives and d...

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The SiriusDecisions Aligned Measurement Process Model
The SiriusDecisions Aligned Measurement Process Model

Manage cross-marketing measurement, analytics and reporting processes for visibility into both marketing pe...