The SiriusDecisions Transformation Model

March 2, 2018

Marketing executives stand up or streamline internal process development and align the revenue engine to support a business transformation. The SiriusDecisions Transformation Model enables this work by providing a best-in-class workflow for depicting the activities, key deliverables and decision gates required to mitigate risk and maximize success for organizational transformation initiatives.

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Defining Digital Transformation
Defining Digital Transformation

Among SiriusDecisions Summit 2018 highlights were Gil Canare and Marisa Kopec’s presentation “Digital Trans...

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Your Revenue Engine: Built for Speed, or About to Break Down?
Your Revenue Engine: Built for Speed, or About to Break Down?

Drive continued, scalable revenue now and well into the future.