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The SiriusDecisions B2B Marketing Value Model

August 9, 2019

The SiriusDecisions B2B Marketing Value Model defines the nine marketing audiences, how marketing addresses the needs of each audience and how the overall business benefits from marketing delivering value to those audiences.

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Large-Enterprise Marketing Leaders: The Keys to High Performance
Large-Enterprise Marketing Leaders: The Keys to High Performance

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Emerging-Growth Marketing Leaders: The Keys to High Performance
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