The "Yelp" Effect: What to Know about B2B Review Sites Webcast Replay

December 4, 2019

Consumers led the way with crowdsourced review sites inviting anyone (and everyone) to weigh in on their experiences. Now review sites for B2B offerings have surfaced as part of the toolset for brand and demand marketing.

In this Webinar replay, we clarify the components of B2B review sites and provide context for where they may fit into your efforts to support demand marketing and build influence in the market.

  • Explanation of the specific features of review sites
  • Considerations for review sites' role in B2B demand and brand strategy
  • Potential pitfalls, and how to prepare for or avoid them
Previous
Customer Engagement: Planning Guide 2020
Customer Engagement: Planning Guide 2020

In this guide, we describe five trends that customer engagement leaders should incorporate into their plann...

Next Item
Are Your Customers Getting Caught in the Middle Between Field and Headquarters?
Are Your Customers Getting Caught in the Middle Between Field and Headquarters?

Your customers may be getting caught between headquarters and field management of the customer journey, but...

×

View Now

First Name
Last Name
Title
Title Level
Company
Business Phone
Country
State or Province
Revenue Size
Industry
I'm ready to speak with sales
I consent to SiriusDecisions processing my data and sending me marketing communications
Refer to our Privacy Policy
Thank you!
Error - something went wrong!