Account-Based Marketing Lessons From CSC's Journey Webcast Replay

March 31, 2017


Hear from CSC about its one-to-few ABM approach, which helps members of its sales team become knowledgable and relevant to buyers

Experience CSC's industry-focused ABM journey, including creation of its ABM Insight Platform, account development, development and execution of the ABM plan, and the process of choosing metrics, all in concert with sales. Watch the webcast replay today.

Previous Article
Five Priorities for Account-Based Marketing Leaders
Five Priorities for Account-Based Marketing Leaders

Determine the top areas account-based marketing leaders need to focus on.

No More Articles